I bought this Newspaper for 60p at my local news agents in Northwood. The masthead of the newspaper "Watford Observer" is done in a plain black Serif font, giving a simple and too the point effect. The overall front cover is not colorful at all, which immediately would not normally attract a younger audience such as teenagers and instead appeal more towards an older audience. There are two advertisements directly above the masthead, one is to do with weddings and the other football, both aiming towards an older audience and appeal to both genders. There is a subheading underneath the masthead saying "Your first choice for news in print or online" promoting there newspaper more to readers giving the impression they are the best newspaper for local news. Underneath the sub-heading is a yellow banner with the the date line, price and email address, laid out simply leaving large gaps between each. The main article heading is a quote from the article itself "It's a nightmare for us" attracting readers to read on and find out what the article is about, the main article picture is a close up of a woman looking at a framed old photograph, as this is the main image and the first thing that would catch your eye when looking at the front cover. The sub-heading to the main article "daughter's anger as £9,000 is stolen from war veteran's safe" seems quite simple and straight to the point, just by readers reading this they know immediately what the article is about. The language used in the article is also quite simple.There is also an "Inside" bit at the bottom of the front cover with the title "Bald and Bold" with an image of a bald smiling man. There is a MP advertisement at the bottom of the page for the watford area, which would only be shown in local newspapers, giving contact details such as an e-mail address, twitter, phone number, address and website. This newspaper is owned by a company called Newsquest which is the third largest publisher of regional and local newspapers in the United Kingdom. The overall effect the newspaper i feel is quite boring and simple, it seems aimed towards middle and lower class adults and elderly people who wish to be involved and up to date with the Watford community. This newspaper would personally not appeal to me as i don't find it very exciting and wouldn't think it would be aimed towards my age group just by looking at the front cover.
Tuesday, 25 September 2012
Watford Observer Review
I bought this Newspaper for 60p at my local news agents in Northwood. The masthead of the newspaper "Watford Observer" is done in a plain black Serif font, giving a simple and too the point effect. The overall front cover is not colorful at all, which immediately would not normally attract a younger audience such as teenagers and instead appeal more towards an older audience. There are two advertisements directly above the masthead, one is to do with weddings and the other football, both aiming towards an older audience and appeal to both genders. There is a subheading underneath the masthead saying "Your first choice for news in print or online" promoting there newspaper more to readers giving the impression they are the best newspaper for local news. Underneath the sub-heading is a yellow banner with the the date line, price and email address, laid out simply leaving large gaps between each. The main article heading is a quote from the article itself "It's a nightmare for us" attracting readers to read on and find out what the article is about, the main article picture is a close up of a woman looking at a framed old photograph, as this is the main image and the first thing that would catch your eye when looking at the front cover. The sub-heading to the main article "daughter's anger as £9,000 is stolen from war veteran's safe" seems quite simple and straight to the point, just by readers reading this they know immediately what the article is about. The language used in the article is also quite simple.There is also an "Inside" bit at the bottom of the front cover with the title "Bald and Bold" with an image of a bald smiling man. There is a MP advertisement at the bottom of the page for the watford area, which would only be shown in local newspapers, giving contact details such as an e-mail address, twitter, phone number, address and website. This newspaper is owned by a company called Newsquest which is the third largest publisher of regional and local newspapers in the United Kingdom. The overall effect the newspaper i feel is quite boring and simple, it seems aimed towards middle and lower class adults and elderly people who wish to be involved and up to date with the Watford community. This newspaper would personally not appeal to me as i don't find it very exciting and wouldn't think it would be aimed towards my age group just by looking at the front cover.
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